Basic Principles of Tourist Services Market Segmentation

2 Global Market Segmentation for Logistics Services

While logistics services have become a significant source of competitive differentiation between firms, significant challenges exist relative to developing logistics service offerings for global business customers. Diverse regulations across borders, longer lead times, and increased transportation costs all add to the difficulty of managing logistics services internationally. As a service offer...

Price-based Global Market Segmentation for Services

In business-to-business marketing, managers are often tasked with developing effective global pricing strategies for customers characterized by different cultures and different utilities for product attributes. The challenges of formulating international pricing schedules are especially evident in global markets for service offerings, where intensive customer contact, extensive customization re...

Market Segmentation for Privacy Differentiated "Free" Services

The emerging marketplace for online free services in which service providers earn revenue from using consumer data in direct and indirect ways has lead to significant privacy concerns. This begs understanding of the following question: can the marketplace sustain multiple service providers (SPs) that offer privacy-differentiated free services? This paper studies this problem of market segmentat...

Basic principles of TLC

Products for thin layer chromatography Ready-to-use layers for TLC Summary of MN ready-to-use layers for TLC 263 – 265 TLC ready-to-use layers with standard silica 266 – 269 TLC ready-to-use layers with concentrating zone 269 HPTLC ready-to-use layers with nano silica 269 – 271 Nano plates with extremely thin silica layer 271 TLC and HPTLC plates with modified silica layers 272 – 277 HPTLC read...

Basic principles of cryopreservation